Don Parker
Associate Professor
University of Bristol
Programme Director,
MA Digital Innovation
I design and lead studio-based approaches to digital innovation, combining creative practice, industry collaboration, and emerging technology.
What I do
Teaching and Programme Leadership
Leads MA Digital Innovation
(170+ students, scaling).
Studio-based learning model.
Learning Conversations + Evidence Deck methodology.
Research and Practice
Digital innovation, creativity, and emerging tech.
Focus on practice-led, interdisciplinary work.
Current writing and experimental frameworks
Consultancy and Collaboration
Works with public, cultural, and industry partners
Areas:
Digital Strategy
Innovation Methods
Creative Systems
AI in practice
Current Work
MA Digital Innovation: Active Programme
Studio-led postgraduate programme combining creative practice, industry collaboration, and live project work.
Client and Partner Work
Ongoing collaboration with government, industry, and creative sector partners across digital innovation and applied research.
Selected Projects / Writing
Neurodivergence as Resistance
Fluttering Johari Window
Cards Against Anxiety
Notes from the Back Table
Approach
My work focuses on building environments where innovation happens through doing, not just planning.
This includes:
Live briefs with external partners.
Adaptive project structures.
Assessment models that prioritise thinking, articulation, and decision-making
The aim is to prepare people to operate in uncertain, fast-moving contexts.
Work with me
For Universities
Curriculum Design
Programme Development
Assessment Innovation
For Organisations
Innovation Workshops
Strategy and Advisory
Collaborative Projects
For Students and Researchers
Speaking
Mentoring
External Input
Selected Signals
Associate Professor, University of Bristol
Programme Director, MA Digital Innovation
Industry and public sector collaborations
Publications and research available on request